Posts in Steve Jobs
Only the Paranoid Survive

Under Andy Grove's leadership, Intel became the world's largest chip maker and one of the most admired companies in the world. In Only the Paranoid Survive, Grove reveals his strategy for measuring the nightmare moment every leader dreads--when massive change occurs and a company must, virtually overnight, adapt or fall by the wayside--in a new way. Grove calls such a moment a Strategic Inflection Point, which can be set off by almost anything: mega-competition, a change in regulations, or a seemingly modest change in technology. When a Strategic Inflection Point hits, the ordinary rules of business go out the window.

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Cutting through Spiritual Materialism

In this modern spiritual classic, the Tibetan meditation master Chögyam Trungpa highlights the commonest pitfall to which every aspirant on the spiritual path falls prey: what he calls spiritual materialism. The universal tendency, he shows, is to see spirituality as a process of self-improvement—the impulse to develop and refine the ego when the ego is, by nature, essentially empty. His incisive, compassionate teachings serve to wake us up from this trick we all play on ourselves, and to offer us a far brighter reality: the true and joyous liberation that inevitably involves letting go of the self rather than working to improve it.

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Inside the Tornado

In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Updated for the HarperBusiness Essentials series with a new author's note. Once a product "crosses the chasm" it is faced with the "tornado," a make or break time period where mainstream customers determine whether the product takes off or falls flat. In Inside the Tornado, Moore details various marketing strategies that will teach marketers how reach these customers and how to take advantage of living inside the tornado in order to reap the benefits of mainstream adoption.

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Diet for a Small Planet

The extraordinary book that taught America the social and personal significance of a new way of eating is still a complete guide for eating well in the twenty-first century. Sharing her personal evolution and how this groundbreaking book changed her own life, world-renowned food expert Frances Moore Lappé offers an all-new, even more fascinating philosophy on changing yourself—and the world—by changing the way you eat.

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The Autobiography of Yogi

Autobiography of a Yogi is at once a beautifully written account of an exceptional life and a profound introduction to the ancient science of Yoga and its time-honored tradition of meditation. Profoundly inspiring, it is at the same time vastly entertaining, warmly humorous and filled with extraordinary personages. Selected as "One of the 100 Best Spiritual Books of the Twentieth Century", Autobiography of a Yogi has been translated into more than 30 languages, and is regarded worldwide as a classic of religious literature.

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Zen Mind, Beginner's Mind

"In the beginner’s mind there are many possibilities, but in the expert’s there are few." So begins this most beloved of all American Zen books. Seldom has such a small handful of words provided a teaching as rich as has this famous opening line. In a single stroke, the simple sentence cuts through the pervasive tendency students have of getting so close to Zen as to completely miss what it’s all about. An instant teaching on the first page. And that’s just the beginning.

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Be Here Now

In March 1961, Professor Richard Alpert – later renamed Ram Dass – held appointments in four departments at Harvard University. He published books, drove a Mercedes and regularly vacationed in the Caribbean. By most societal standards, he had achieved great success... And yet he couldn’t escape the feeling that something was missing.

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The Innovator's Dilemma

The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership.

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1984

Nineteen Eighty-Four, often published as 1984, is a dystopian novel published in 1949 by English author George Orwell. The novel is set in the year 1984 when most of the world population have become victims of perpetual war, omnipresent government surveillance and propaganda.

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Moby Dick

A masterpiece of storytelling, this epic saga pits Ahab, a brooding and fantastical sea captain, against the great white whale that crippled him. In telling the tale of Ahab's passion for revenge and the fateful voyage that ensued, Melville produced far more than the narrative of a hair-raising journey; Moby-Dick is a tale for the ages that sounds the deepest depths of the human soul.

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Atlas Shrugged

Who is John Galt? When he says that he will stop the motor of the world, is he a destroyer or a liberator? Why does he have to fight his battles not against his enemies but against those who need him most? Why does he fight his hardest battle against the woman he loves? You will know the answer to these questions when you discover the reason behind the baffling events that play havoc with the lives of the amazing men and women in this book.

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